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'It’s a family atmosphere here': Habib Diarra delights in positive vibes at the Black Cats.

Formal or informal? It says a lot about Habib Diarra that his elation at being elevated from the youth ranks at Strasbourg to the senior squad was tempered by worry over the two distinct words for “you.”

Was it appropriate to address new, senior teammates by using “tu” be considered too familiar? Ultimately, the promising talent played safe and chose the more polite “vous”. Cue wholesale laughter from the veterans who instructed him not to be so silly; he was part of the group now.

“After I had the first call with the coach, I reflected and said to my parents: ‘Sunderland’s where I want to be; that’s where I want to play.’ The Premier League was always a ambition of mine and the coach presented me with a well-defined and appealing project.”

Almost five years later, Diarra is settled in an office at Sunderland’s Academy of Light detailing why he turned down offers from, among others, several top European clubs. His natural politeness endures but it is evident that the 22-year-old Senegal international and uncertainty are practically unacquainted. Diarra conducts himself with the self-assurance befitting a player who captained Strasbourg at the age of 20 and, only last month, returned from Morocco holding an Africa Cup of Nations winners’ medal.

A Defined Vision

Now that the groin issue that sidelined him for much of the first half of the league campaign healed, Diarra is on a mission to demonstrate precisely why he agreed to become Sunderland’s record £30m signing last summer. Analysts in France and Senegal questioned Diarra’s unfashionable choice but he knew all about the manager's standing as a talented youth coach.

“It came as no shock by the coach’s capabilities because I already knew what he’s able to achieve,” says Diarra. “Facing his teams I realised he was very good, very strong in terms of strategy. He’s someone I know is aiding my development. And although our first objective is reaching 40 points, European qualification is certainly a realistic target this season.”

A Family Atmosphere

Outside, the chilly February wind and driving rain makes Wearside look as grim as it is often stereotyped. Internally, things are much more welcoming. The atmosphere is free of the type of strain notable at certain clubs where office workers are kept apart from Premier League squads. Diarra describes the environment as “really natural” and praises Le Bris’s role in its formation.

“The coach always says to us that we have a familial bond here and we all fight for each other,” he says. “Each of us takes pride of each other.”

Freedom Within a Framework

If the organisation, discipline and immense effort supporting Sunderland’s defensive organization are a testament to the head coach’s meticulous eye for detail, Le Bris also likes his players to use their initiative. He offers his midfielders complete licence to improvise and interchange positions.

“Our manager establishes his tactics out within a framework but we have license to play within it,” says Diarra, who favors playing as a box-to-box No 8. “During matches that is empowering. That freedom is so important. Granit, our skipper, guides us a lot. He’s a really big player and a fantastic example.”

Journey and Adaptation

Diarra is speaking through a French interpreter but his English has progressed to the point where he can grasp most questions. He is now focusing on acquiring the vocabulary to also answer them, which would be his third language. He is proficient in Wolof, the language he spoke in his youth in Guédiawaye near Dakar.

His early maturity helped him combat the disappointment of needing groin surgery followed by four months on the sidelines last autumn. “Getting hurt so soon after arriving here was frustrating, for sure,” he says. “But it was up to me to handle the situation.”

Diarra is now looking forward to playing in this summer’s World Cup. Given Senegal have been drawn in the same group as France, a emotional matchup awaits the former Les Bleus under-21 midfielder. “I enjoyed representing for France but my heart spoke,” says Diarra. “There’s no regrets. I was born in Senegal; it makes me proud to play for them.”

Similar emotions apply to Sunderland. “I’ve adapted very well,” he says. “I feel really comfortable here.”

Written by

Vicki Ayala

A digital strategist with over a decade of experience in helping startups and enterprises optimize their online presence for growth.

Fortuneworks

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